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This is the first time a U.S. MVPD has deployed technologies making it possible for advertisers to execute video ad campaigns ...
LONDON & NEW YORK, August 12, 2025--tvbeat and Spectrum Reach Launch Programmatic Linear TV Solution to Expand CTV Advertising Using Traditional TV Ad Inventory ...
Total TV campaign forecasting, planning and optimisation, and Spectrum Reach have announced a partnership to bring tvbeat’s programmat ...
Ad buyers will have automation, targeting and measurement capabilities on linear channels just as they have on connected TV ...
tvbeat, a global leader in Total TV campaign forecasting, planning and optimization, and Spectrum Reach today announced a partnership to bring tvbeat’s programmatic capabilities to linear TV ...
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TV News Check on MSNtvbeat & Spectrum Reach Launch Programmatic Linear TV Solution To Expand CTV Advertising Using Traditional TV Ad Inventory
TV campaign forecasting, planning and optimization, and Spectrum Reach today announced a partnership to bring tvbeat’s programmatic capabilities to linear TV advertising in the … The post tvbeat & ...
MONTREAL—Grass Valley today announced that Sky Network Television, New Zealand’s largest pay-TV provider, has chosen Grass Valley’ AMPP to overhaul its playout operations. Sky plans to implement ...
Bitmovin has released a new SDK that aims to cut down on the amount of time it takes for media publishers to build and launch their video apps.
Sinclair, Inc.'s board of directors has authorized a comprehensive strategic review of its broadcast operations, with the goal of possibly spinning out or selling certain assets ...
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