Kendrick Lamar launches 'Project 3 Agency'; the agency is co-owned with the rapper's longtime creative partner, Dave Free.

Now students can get an A in analyzing Kendrick Lamar's lyrics and life in the aptly titled course "Kendrick Lamar and the Morale of M.A.A.D City," a great play on words based on two of his albums.

Kendrick Lamar has launched pgLang’s official global creative agency, entitled Project 3 Agency Focused on building brands ...

Ten years after Sam Beam of Iron and Wine and Band of Horses' Ben Bridwell delivered Sing Into My Mouth, the duo is back for ...

American rapper Kendrick Lamar and longtime collaborator Dave Free have officially launched Project3 Agency, a global creative agency born out of their media company, pgLang.

Kendrick Lamar and the Morale of M.A.A.D City” will be taught at Temple University in Philadelphia, Pennsylvania, this fall.

Kendrick Lamar and SZA’s Grand National Tour is already a runaway success. The co-headlining jaunt has captured two artists ...

A video of Waka Flocka rapping to Kendrick Lamar's Not Like Us before playing Drake's Nokia recently went viral on social ...

Kendrick Lamar and Beyoncé’s powerful anthem “Freedom” sets the tone for the trailer of the upcoming Leonardo DiCaprio film ...

Steph Curry has finally explained his viral side-eye to Kendrick Lamar's "Not Like Us," following a Team USA basketball game ...

Drake seemingly called out the friends who didn't stand by his side amid his public feud with Kendrick Lamar on his new track ...

"After much hand-wringing, it hit me, 'Why not just do my favorite song?'" explains Band of Horses' Ben Bridwell.