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Ford has a new electric pickup truck coming to market in 2027. We think it’ll be called the Ranchero, and here’s everything ...
Just as the American EV market braces for a brutal winter, Ford is making a shocking pivot. As federal tax credits disappear, ...
As electric pickups continue to proliferate in the upper price ranges, two emerging entries are quietly preparing to upend ...
Ford says its breakthrough affordable EV will offer the interior space of a mid-size truck in the footprint of a Maverick.
Ford will invest $5 billion, including $2 billion at its Louisville, Kentucky factory on top of $3 billion already announced ...
Ford believes a cheap Maverick-sized electric truck could be very popular, guiding suppliers for a 190,000-unit annual ...
A fresh trademark filing and Ford’s “Model T moment” tease point to the return of a cult classic car-pickup hybrid. This time ...
Ford's Model T moment will launch a new pickup, but it'll also doom the Escape and Lincoln Corsair, at least for a little while.
Ford filed a “Ranchero” trademark for vehicles, hinting at the name for its breakthrough midsize EV pickup as it prepares to detail a new, cost-cutting EV platform. A fresh USPTO filing suggests Ford ...
If Ford really will call its new electric ute the Ranchero, then it had better have style to match. It needs to do better than the Mustang Mach-E and Capri EVs.
Ford filed a patent for the name less than a week after hinting at a new "Model T moment" for the company, possibly telling us the name of its upcoming pickup.
Ford filed to trademark the Ranchero name, suggesting that its upcoming compact electric pickup truck might inherit the ...