The Movie" has included notifications, a vibrating iPhone trailer, and a surprise Brad Pitt drop-in.

Apple’s F1 movie, starring Brad Pitt, marks a bold new chapter in its Hollywood strategy after years of stalled momentum.

Apple silicon was announced five years ago this week, kickstarting one of the most successful periods for the Mac ever.

Tech CEOs are obsessed with AI. Microsoft's Satya Nadella uses it for podcast-listening, and OpenAI's Sam Altman consults it ...

Apple CEO Tim Cook wants everyone to watch the newly released film. In a reply shared on the social media platform X (earlier ...

A bonafide AI partner in a moment of need. It's time for Tim Cook to make Apple's biggest acquisition in history.

The bloc’s antitrust regulators ordered it to remove commercial barriers to sending customers outside the store. Apple said ...

Apple has acquired a major two-building office campus in Sunnyvale for an impressive $350 million, according to county ...

With a history of generating significant sales from only a handful of product lines, all it would take is one new successful ...

Apple Inc. (NASDAQ:AAPL) is one of the Jim Cramer Says US Has To Give Some Chips To China & Discusses These 10 Stocks.

However well-received the film may be, iPhone users don't necessarily want their built-in utilities, like their digital ...

While Tim Cook's capital allocation strategy has been highlyeffective, the benefit of buybacks diminishes when shares are ...