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Box Office: ‘F1: The Movie’ Zooming Past $560M Globally to Become Summer’s Biggest Surprise Hit
The Brad Pitt-starrer has earned almost as much as 'Superman' in a seminal win for Apple's foray into theatrical.
F1 has grossed nearly $180 million so far at the domestic box office, where it’s playing in over 1,300 locations.
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Apple really, really wants you to go see its 'F1' movie - MSN
Apple's in-your-face marketing strategy for "F1: The Movie" has included notifications, a vibrating iPhone trailer, and a surprise Brad Pitt drop-in.
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