Walmart has renegotiated its agreement with Trade Desk and now has the option to use ad-buying platforms of other firms.

Amazon’s most direct rival in handling ad sales across the web, the Trade Desk, could be in danger of losing one of its most ...

Processed-food giants and produce growers are tweaking products and ads to reach the Make America Healthy Again movement. But ...

Walmart leverages generative AI to tap into retail growth while navigating pricing challenges and evaluating investment ...

Disney Entertainment is restructuring its marketing division, with executives Asad Ayaz and Shannon Ryan each taking on new ...

Walmart’s move may signal something larger than just another credit card launch. Retailers are racing to become one-stop financial services providers, blurring the lines between shopping and banking.