Google's Gary Illyes explains the technical process of indexing content and how some mistakes can impact the crawl budget.

Google's AI-generated summaries are slashing traffic to news and information sites, creating a “devastating impact” on their clicks. A new study revealed Google's AI Overviews has triggered an 80% ...

The Web Guide by Google uses AI to organise search results into categories. Learn how this experimental feature could impact SEO and content discovery.

The Web cert world has undergone a lot of change this year, and Google has now set a June 2026 deadline for being even stricter about which certificates can be used for which functions.

Google's John Mueller cautions against over-optimizing Core Web Vitals, suggesting incremental improvements may not significantly impact search rankings.

If Google is forced to license search as an API, its few competitors in web indexing could struggle to remain afloat. In a roundabout way, giving away Google's search tech could actually increase ...

In an interview with The Verge, CEO Sundar Pichai addressed claims of declining traffic, saying "we are sending traffic to a ...

Google Search grows 12% YoY, resilient despite AI-driven zero-click searches rising to 69% and a 22% drop in news site ...

Google’s AI‑driven overviews are cutting website traffic for hundreds of reputable sites. Recent research has revealed that ...

Website links displayed within Google’s AI Overviews saw minimal click-through rates (1 per cent) as well, as per the study.

Google's new tool, which uses its Gemini AI platform to generate its answers, has already been launched in the US and India.