D with company statement. Paramount Global has confirmed that it has swapped out its media agencies, parting ways with WPP ...

Mark Read departs WPP as the advertising industry grapples with agencies' declining power amid the rise of Big Tech and AI.

Global advertising revenue is expected to grow 6% this year, WPP Media said on Monday, lowering its earlier target of 7.7% ...

A new WPP Media forecast predicts creator ad revenue will overtake studios and media companies in ad revenue this year.

WPP is amplifying its partnership with TikTok, becoming the first advertising and marketing services company to integrate ...

Open Intelligence is designed to help advertisers make sense of their data and use it in more ways, with a longer-term goal ...

WPP CEO Mark Read will leave the advertising giant by the end of the year as it struggles with a downturn in stock price and ...

WPP Media Open Intelligence understands and predicts audience behaviour and marketing performance, and will be rolled out ...

Maclachan moves to WPP Media. Says the organic honey from office's rooftop beehives added a real sweetener to his pay packet.

WPP Media has officially confirmed Shivani Maharaj as its chief creator officer, while revealing that Toby Maclachlan is its ...

WPP Media in collaboration with Hero Cycles have been officially awarded a Guinness World Record for the “Largest Online ...

WPP Media has launched Open Intelligence, a “Large Marketing Model” capable of turning “trillions of data signals into ...