This is the first time a U.S. MVPD has deployed technologies making it possible for advertisers to execute video ad campaigns ...

Total TV campaign forecasting, planning and optimisation, and Spectrum Reach have announced a partnership to bring tvbeat’s programmat ...

Ad buyers will have automation, targeting and measurement capabilities on linear channels just as they have on connected TV ...

TV campaign forecasting, planning and optimization, and Spectrum Reach today announced a partnership to bring tvbeat’s programmatic capabilities to linear TV advertising in the … The post tvbeat & ...

LONDON & NEW YORK, August 12, 2025--tvbeat and Spectrum Reach Launch Programmatic Linear TV Solution to Expand CTV Advertising Using Traditional TV Ad Inventory ...

The Google logo appears on the side of a building in Mountain View, California. (Photo by Lee-Sean Huang) Alphabet reported strong first-quarter results for 2025, with YouTube’s advertising revenue ...

A handful of electronics retailers in the United States have started selling a model of Sharp TV that is powered by the new TiVo streaming operating system ...

Spectrum Reach, tvbeat Launch Programmatic Solution for Linear TV Ads In launching Ventura, The Trade Desk is hoping to leverage its position as the largest independent demand-side programmatic ad ...

“This, combined with partnerships like VFC, CommBank IQ, Adgile and tvbeat, signals Foxtel’s commitment to becoming a fully digital provider and delivering advertising in line with changing ...

As 2025 approaches, Foxtel Media’s innovative partnerships with CommBank iQ, Adgile, tvbeat, and its leadership within the VFC, signal a transformative shift in the future of video advertising.

Nev Hasan, Chief Sales Officer for Foxtel Media said the tvbeat partnership was a “game changer for our linear offering”. “Linear audiences still hold huge value and this value should not be ...