This is the first time a U.S. MVPD has deployed technologies making it possible for advertisers to execute video ad campaigns ...

LONDON & NEW YORK, August 12, 2025--tvbeat and Spectrum Reach Launch Programmatic Linear TV Solution to Expand CTV Advertising Using Traditional TV Ad Inventory ...

Total TV campaign forecasting, planning and optimisation, and Spectrum Reach have announced a partnership to bring tvbeat’s programmat ...

Ad buyers will have automation, targeting and measurement capabilities on linear channels just as they have on connected TV ...

tvbeat, a global leader in Total TV campaign forecasting, planning and optimization, and Spectrum Reach today announced a partnership to bring tvbeat’s programmatic capabilities to linear TV ...

TV campaign forecasting, planning and optimization, and Spectrum Reach today announced a partnership to bring tvbeat’s programmatic capabilities to linear TV advertising in the … The post tvbeat & ...

A "Total TV" campaign forecasting, planning and optimization-focused global ad technology company is partnering with Charter ...

The free-ad-support streaming platform, Samsung TV Plus, has unveiled a major upgrade to its user interface and search capabilities, with a new interface, smarter navigation, and AI-driven ...

Bitmovin has released a new SDK that aims to cut down on the amount of time it takes for media publishers to build and launch their video apps.