'The Life of a Showgirl' album announcement is a masterclass for brands in setting the stage and controlling a narrative, according to comms pros.

But now, brands are celebrating Swift’s long awaited return with her 12th studio album by burning, not red, but orange.

A new kind of AI is empowering PR tools to perform complex tasks by themselves, eliminating many of the skills barriers that ...

The advertising and public relations company posted a 3.8% organic decline in Q2 in EMEA.

The Kansas City Chiefs tight end is building his own brand and personality outside of the NFL and his superstar girlfriend, ...

The agency is leading consumer PR and influencer marketing for the brand as it grows its distribution and product offerings.

Ipsy’s I Play campaign transforms ‘vanity’ into ‘victory’ The beauty platform, cofounded by YouTube beauty guru Michelle Phan, is on an influencer-studded mission to “challenge outdated notions” about ...

PRWeek’s 40 Under 40 class of 2025 revealed As the industry continues to evolve amid the AI revolution, this year’s honorees have PR and marketing on the right track to succeed.

Forget Super Size Me: Why McDonald’s super shrank its entire restaurant into Happy Meal toys McDonald’s promoted its Lil McDonald’s Happy Meal with a pop-up event and influencers.

The Peter Tatchell Foundation has campaigned outside a comms agency’s office over the expansion of U.S. fast-food chain Chick-fil-A into the U.K.

Corporation for Public Broadcasting comms head on ‘deeply painful’ organizational shutdown Brendan Daly, who has led the nonprofit’s comms since 2021, confirmed that the CPB’s comms team will be ...