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Common People is joining forces with education charity Working Options to deliver talks to children in socio-economic cold ...
New data from Creative Equals shows a positive correlation between inclusive marketing and greater effectiveness among Effie ...
This is something Ella Toone, England Lioness and Manchester United midfielder, wants to change as she launches creative ...
Kerrone is looking to “pursue a new challenge” after leaving the bank following seven and a half years as brand and marketing ...
In a volatile world where shareholders demand quick wins and squeezed consumers want short-term savings, how can marketers ...
Marketing Week’s weekly round-up of the technology stories that impact the marketing sector: from AI to martech, regulation ...
Twix owner Mars Wrigley responded to complaints by stating the ad is “absurd, fantastical and removed from reality”.
Marketers cite the geopolitical environment as the top source of risk to their business, according to new WFA research.
Exclusive new research from Marketing Week finds just 17.3% of brand marketers believe their business is investing for the ...
Preparing to step down as ISBA director general later this year, Phil Smith discusses the challenges and achievements the ad ...
In the UK, digital-only channels such as search, retail media and social are expected to dominate the ad market in 2025, ...
With ready-to-drink the fastest growing category in alcohol, Smirnoff Ice believes it is perfectly positioned to attract Gen ...