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Marketers discuss how to balance parenthood with their career ambitions in the latest episode of Marketing Week’s webinar ...
Marketing Week’s weekly round-up of the technology stories that impact the marketing sector: from AI to martech, regulation ...
The UK’s ethnicity pay gap is a “moral and economic failure”, says People Like Us, as new campaign highlights £3.2bn lost in ...
Getting ‘Back to Starbucks’ and dialling up what customers love about the brand has been a key focus for the chain as it ...
The new era of ad targeting will involve understanding content context and user intent, rather than assumptions based on ...
Claiming AI has not negatively affected search performance, Booking.com’s CFO sees strong potential to diversify traffic ...
The new era of ad targeting will involve understanding content context and user intent, rather than assumptions based on ...
As part of PayPal’s most significant integrated UK marketing push in years, the brand is on a mission to re-engage customers ...
Influencer marketing has evolved – are you keeping up? Gone are the days of brands writing big cheques for glossy celebrity ...
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