Influencer ad disclosure is taking a backseat as brands feel pressure to drive performance, but new watchdogs are emerging.

Old Spice, MLB, Poppi and Woodford Reserve are among the brands that gained ground with boomers in the second quarter.

Subscribe and get unlimited access to Ad Age’s award-winning industry coverage for $20 $10 your first month. Influencer ad ...

Colle McVoy’s in-house design team crafted the visual identity to be felt, not just seen, at every touchpoint.

Influencer ad disclosure is taking a backseat as brands feel pressure to drive performance, but new watchdogs are emerging.

Influencer ad disclosure is taking a backseat as brands feel pressure to drive performance, but new watchdogs are emerging.

Chili's offered advice on how small agencies can work with big marketers. L-R: Jesse Johnson, VP of marketing, Chili's Grill ...

In a perfect world, marketers would know every detail about a campaign’s performance, from where and when consumers saw an ad ...