The acquisition of Hailey Bieber’s brand, Rhode, by E.l.f. Beauty drove $20 million in media impact value for the brand ...

At the Business of Beauty Global Forum, the entrepreneur reflected on the new partnership and said that she sees rhode ...

Dickinson is the first man to model for rhode since the brand launched in 2022 Hailey Bieber stars in a new Rhode campaign ...

If you’re a big brand watching this, pay heed. Here is the trajectory of Biebernomics in a few stats: $212 million in ...

Hailey Bieber knows the right decision when she sees it. Bieber, 28, opened up to The Business of Fashion about selling her ...

In her Instagram Stories, Bieber helped tease the upcoming launch of Rhode’s latest product: the Glazing Mist, a hydrating ...

E.L.F. Beauty CEO and chairman Tarang Amin unpacks the $1 billion deal with Hailey Bieber's Rhode on 'The Claman Countdown.' ...

A source tells PEOPLE that Hailey Bieber is 'incredibly excited' after her brand, rhode, inked a $1 billion deal with e.l.f.

Model Hailey Bieber's makeup and skincare brand, Rhode, is being snapped up by Elf Beauty for about $1 billion, giving the budget cosmetic retailer access to a celebrity-endorsed product line that has ...

Hailey Bieber knows the right decision when she sees it. Bieber, 28, opened up to The Business of Fashion about selling her beauty line, Rhode, to e.l.f. Beauty for $1 billion on Wednesday ...

Lara Walsh is a Chicago-based writer and editor who covers all things fashion, celebrity, pop culture, travel, and food. When she’s not avidly planning her next trip, she’s writing posts for ...