From Brady to the future of pregame shows to predicting the ratings, The Athletic's media columnists analyze the big game.

Why US billionaires and ‘tech bros’ are betting big on lower-league football - IN FOCUS : As the FA Cup fourth round plays ...

LUKE LITTLER could join the growing list of superstar football club owners in the near future. The 18-year-old world darts champion has revealed he would consider buying a football team with his ...

Ahead of the club's biggest game in years, The Athletic went behind the scenes to see the effect of their Tom Brady-backed ...

Luke Littler has admitted that he's eyeing up the purchase of a local football team, investing his PDC World Championship ...

Comedians and actors Tim Robinson and Sam Richardson will star in a Super Bowl ad for Totino’s Pizza Rolls, the first Big ...

Super Bowl 59 is almost here, and with ad slots going for upwards of $7m, brands are pulling out all the stops to deliver unforgettable moments. From nostalgia-fueled teasers to star-studded debuts, ...

The Welsh club has risen from non-league football under the ownership of Hollywood actors Ryan Reynolds and Rob McElhenney, who have put the club at the centre of a hugely successful behind-the-scenes ...

Wrexham broke their club-record for a transfer in the January transfer window bringing in Sam Smith from Reading.

Swansea missed the chance to clinch their place in the Championship Conference ahead of the league split after being held to a goalless draw by Briton Ferry. Robyn Pinder and Stacey John-Davis were ...

There was relief that the goal had finally arrived, that Chris Davies’ men would be spared the jeopardy of a penalty ...

NFL Commissioner Roger Goodell says the league will look into whether rules surrounding Tom Brady’s role as both an analyst ...