After announcing it would be extending its pre-show ads in June, AMC received extreme backlash and has now changed ...

Under the new deal, AMC will feature up to five minutes of ads after a movie's official start time, along with a 30–60 second "Platinum Spot" before the final trailers.

As AMC Theatres reports a strong box office quarter and reiterates its plan to help claw its way out of debt, its top executive also has a message for moviegoers and studios: we’ve heard your feedback ...

Get CBS19 news on-demand by downloading the free CBS19+ app available on ROKU, Amazon Fire and Apple TV! Ozempic maker crashes as it loses battle of the fat jabs “NCIS: Tony & Ziva” star Cote ...

The deal, announced in early June, will see AMC Entertainment place ads in the “platinum spot,” the highly coveted period immediately preceding a movie’s start.

As shown above, the showtimes for AMC theaters include a very visible note just below where users can filter their search. "Movies start 25-30 minutes after showtime," the AMC disclaimer reads.

While moviegoers are long past the days of rushing to the movie theater to make it to their seats before the listed showtime, AMC is now giving a courtesy heads-up that’s hard to miss. Previews ...