The differences between Nielsen and ComScore are so eye-opening that they surely will lead to more people who don’t ...
The Portland Trail Blazers ' move to the Rip City Television Network has paid off, as expected, with higher viewership. The ...
Sinclair saw higher viewership on Super Bowl Sunday with its decision to program reruns of Saturday Night Live that touched ...
It has also won accreditation to use first-party data from various media outlets in calculating its ratings. The fracas between TelevisaUnivision and Nielsen is surprising, because Speciale has in ...
Paramount Global and Nielsen have struck a new multiyear ratings measurement partnership, resolving a four-month standoff after the two companies’ previous contract expired on Oct. 1.
Under this engagement, Nielsen will deploy advanced tools such as Nielsen ONE Ads (erstwhile Nielsen’s DAR – Digital Ad ...
Netflix’s Jamie Foxx-Cameron Diaz thriller Back In Action landed the top spot this week with 1.5 billion minutes viewed, ...
The two companies have signed a new, multiyear deal under which Nielsen will provide a host of ratings and analytics services across Paramount Global‘s linear network and streaming portfolio.