The partnership will include the launch of joint merchant accounts and performance dashboards, allowing brands to better ...

Alibaba Group Holding Ltd. deepened its partnership with the popular Rednote social media app, seeking an edge in the ...

By Casey Hall and Sophie Yu SHANGHAI (Reuters) -Chinese e-commerce giant Alibaba is partnering with popular content platform ...

The cross-platform alliance allows consumers to find products via RedNote, which redirects them to buy the goods on Taobao ...

Alibaba is expanding its partnership with an Instagram-like Chinese social media app to boost online shopping sales as it vies for dominance in the country's lucrative e-commerce market.

The move essentially formalises an app-to-app shopping connection between RedNote - known in China as Xiaohongshu and often compared with Instagram - and Alibaba's e-commerce infrastructure.

“This collaboration with Xiaohongshu marks a new chapter in our support for brand growth in 2025,” said Liu Bo, vice president of Alibaba Group and president of Tmall. “By combining Taobao ...

The move essentially formalises an app-to-app shopping connection between RedNote - known in China as Xiaohongshu and often compared with Instagram - and Alibaba's e-commerce infrastructure.

RedNote users can simply tap on the embedded product links to quickly get redirected to the Taobao app to buy goods, including those on Tmall. This would provide consumers with “a seamless path ...