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Inside the NBCUniversal Upfront: A Caustic Seth MacFarlane, an Aerial Ad Chief and … John Tesh
If you had a sung incest joke at David Zaslav's expense on your Upfronts Week 2025 bingo card, you are ahead of the game.
NBCUniversal Has Hoop Dreams As Sports Set To Dominate Upfronts
NBC’s October schedule features less than a third scripted programming with only one new series – Jimmy Fallon’s marketing ...
Marketing Dive1d
Inside NBCUniversal’s all-singing, all-dancing pitch to advertisers
The media conglomerate boasted a portfolio that drives $1.4 trillion of consumer spending every month — and took shots at its ...
NBCUniversal Bets That the Super Bowl, Olympics and NBA Can Power It Through the Upfront
The NBA on NBC will return to the network’s lineup later this year, and in early 2026, NBC will have the Winter Olympics, the ...
Snoop Dogg Hosting Two-Hour New Year’s Eve Variety Special For NBC and Peacock
Snoop Dogg has yet another gig. As part of his expansive partnership with NBCUniversal, the rapper will host a two-hour ...
Why NBCU’s advertising president Alison Levin is betting 2026 will be a blockbuster year
- Upfront and personal. In between Seth MacFarlane dissing competing streaming services in a glitzy musical number and Snoop ...
NBCUniversal Ad Exec Touts Strong Interest in NBA, Live Events Amid Tariff Uncertainty
Alison Levin tells TheWrap the media giant is monitoring the impact of tariffs on upfront spending, but is "focused on what ...
Seth Meyers Roasts ‘The Real Housewives,' ‘Versant,' Dick Wolf and the ‘Long Buried Secret' of Matt Lauer at NBCUniversal Upfronts
Seth Meyers went there! Hitting the NBCUniversal upfront stage on Monday morning, Meyers gave a strong monologue tweaking his ...