Sam Adams announced a new limited-edition beer with Brad Marchand — dubbed "Marchand(y)" — as a tribute to the former Bruin.

NHL trade deadline, the Boston Bruins stunned fans by trading Brad Marchand to the Florida Panthers. With this move, the Bruins are now in a new era of their franchise history.

Brad Marchand was one of three Bruins traded on Friday, as general manager Don Sweeney held a fire sale at the NHL's deadline.

Brad Marchand, sporting Florida Panthers gear, discussed his failed contract talks with the Bruins while also defending Don Sweeney Monday.

The Boston Bruins sent captain Brad Marchand to the Florida Panthers at the NHL trade deadline as part of a purge of the roster that has followed unprecedented regular-season success with playoff disappointment.

Samuel Adams brewery is honoring Brad Marchand, the Boston Bruins legend who was shockingly traded before the NHL deadline, by partnering with him on a limited-edition beer.

Brad Marchand will forever be a Boston legend, and legends deserve legendary beer,” Sam Adams captioned their Instagram post with a video featuring Marchand. “So, we made some.” The beer — fittingly called “Marchand (y) — is “a fun spin on the classic shandy style ale,

Brad Marchand is no longer a member of the Boston Bruins, but his footprint is still in the Massachusetts city. The team is really built like him, with grit and dedication. What’s interesting is that Marchand will also leave a physical footprint in Boston.